About

• In Jun 2017, Swiggy 2.0 was launched for the consumer app, which was a complete overhaul of the consumer app. Along with the new consumer app, it was decided to make an app for restaurants owners/managers to be able to analyse their restaurant's performance and growth via its Swiggy orders. Such an app was not yet on the market.
• I took up the chance to start creating an altogether new app without any existing data points except from the current vendor app, which was focused only on accepting orders and turning off restaurants for delivery.
• The new owner app was a much needed feature for restaurant owners and area managers to be able to analyse Swiggy-specific data points outside of the POS integrations, especially customer ratings and the frequency of order cancellations.

Roles & responsibilities

I was the sole designer for the whole undertaking, working with one product manager and a react native developer from an external agency, along with a new iOS developer who joined Swiggy a month after the project started. This was a big bet and we didn't have enough engineering bandwidth internally to do react native back then.

I owned the complete research, analysis, design and shipping process for the entire app along with the two stakeholders.

Challenges faced

No prior research

to derive insights. No researcher on the team as well

Goldmine of raw data

but no data analytics bandwidth to distill the enormous data